A Selected Collection of Customer Feedback Quotes

“Working with my coach has allowed me to realize my potential. He has strategically helped me identify my opportunities and how to set goals. He then guided me in making the changes necessary to reach these objectives. After working with him, I feel better prepared to achieve opportunities and grow as a leader.”

— Eric Goldhersz, VP Operations, Americas, Burger King®

 

I've had the privilege of working with Michel and his team for a couple of years, since joining Tim Hortons as CMO. They’ve coached a few of our team members very successfully and has helped them develop an enhanced level of self-awareness and confidence. This has led to unlocking even greater contribution and subsequent promotion. I'd highly recommend Michel and his CxO/2Swell to organizations looking to strengthen their bench and invest in taking their talent to the next level.

— Hope Bagozzi, Chief Marketing Officer at Tim Hortons®

 

“They do extremely valuable work of unleashing the best strengths out of people and coaching them to improve their areas of opportunity. Few people like my coach know how to do it in a human, truthful and meaningful way. Driving behavioral change is not easy but he and his team lead very effective programs by combining unique business understanding with real human development.”

— Paloma Azulay, Chief Brand Officer, Restaurant Brands International®

 

“Michel is working with us to scale our Blinkist for Business offering. He is a true expert in the learning and development space and an outstanding salesperson and coach. He is a sparring partner to me and the team on all levels. He helps us shape the general strategy, find product-market fit, and support our salespeople in their calls. I highly recommend Michel as an advisor & coach to grow yourself and your business. It’s fun working together.”

— Tobias Balling, Co-Founder & CTO, Blinkist®

 

“I have had the pleasure and honor of working directly with Michel on both strategic and tactical business initiatives. As an executive and leader, I am constantly looking to grow and develop both myself and our business. Michel has enabled us to clearly align our business goals and processes and make a real impact. In addition, Michel's character and leadership style has left a resounding impact on me and our business.”

— Warren Becker, CEO, Cosmetic Solutions®

 

“Michel and his team have been great partners in helping develop our future leaders at Popeyes. He not only brings a structured, rigor-based approach to executive coaching but also a real-world, practical angle that stems from his own unique background. He has done it all, from being an entrepreneur/founder/CEO to a senior executive at a large growing company. This uniquely positions him to provide effective coaching to our talented and dynamic organization.”

— Sami Siddiqui, President, Popeyes Louisiana Kitchen®

 

“We hired Michel and his company to pilot a senior executive coaching program in our company. The results were very positive and encouraged us to expand the program to a broader audience. 2Swell had a hands-on approach with multiple high-quality interactions with mentees leveraging different coaching styles to drive results. We are excited about the partnership with Michel and his team.”

— Theo Camurça, VP, People Business Partners, Restaurant Brands International®

 

“Michel has been paramount to my professional development. He has extensive knowledge and clearly an expert at his craft. He's been amazing to work with. He took the time to get to know me and figure out what's the best way for me to grow, which is critical because without his help, I am certain I won't even know where to start. Thank you very much Michel for all your support and guidance!”

— Renny Sie, Vice President, Boyne Capital®

 

“Michel has been a great asset in the quest to develop leadership talent here at Burger King. His partnership, mentoring capabilities, and positive approach help leaders develop the soft skills necessary for success in today’s cross functional workplace.”

— Tom Curtis, President, US & Canada, Burger King®

 

“Randal is a superb sales and operations executive who successfully collaborates with the rest of the business to exceed the business' objectives. Randal is a change agent who brings energy and passion to everything he does. His track record speaks for itself with several successful turnarounds resulting in sustained growth and successful exits. He continues to be a go-to resource for me and my clients.”

— Grant W. Hunter, Partner & Founder

 

“I have observed Michel drive strategy down through the organization to accelerate revenue growth and increase employee engagement. He's great in front of customers and an empowering coach. I work with many leaders, Michel is a top-tier CEO who successfully integrates passion with profit.”

— Lisa Earle McLeod, Author & Keynote Speaker

 

“Peter is an experienced and accomplished professional with a sincere and profound will to help others. He leverages his extensive experience leading people to provide great advice. Through the coaching sessions, Peter demonstrated innumerous times his wit and insight, which resulted in effective and tangible recommendations. Overall, I would strongly recommend him/his company to anyone who is willing to continue to evolve and become a more well-rounded executive - "rising the level of the ocean" for oneself and for his/her company.”

— Flavio Montini, CFO, 3G Capital

 

“Michel has been a valuable trusted advisor and sparring partner during our rapid growth phase at CloudTask®. His guidance has made me a better CEO. He is a mindful senior leader with deep commercial and investment experience. Over the course our relationship we have been each other’s clients, driving success both ways. Michel is a “business athlete,” always focused on results; while he is demanding and expects excellence, he is fair and always puts the team and its members first. It is a pleasure working with Michel and his team and given the opportunity, I recommend others to do so as well.”

— Amir Reiter, CEO & Founder, Cloudtask

 

“I have had the privilege of working with Michel and 2Swell on a few projects over the last decade. Michel is incredibly thoughtful and creative in his approach to consulting and supporting growing companies. His breadth of experience allow him to offer ideas and solutions that are truly game-changing to his clients. I have most enjoyed getting to see how Michel is strategic in bringing in the right partners and vendors to help his clients at whatever stage of growth they are in and how committed he is to seeing those partnerships be a success. If you have the opportunity to work with Michel and 2Swell in any manner, jump at that chance!”

— Kelsey (Meyer) Raymond, President of Content & PR Division at Intero Digital

 

“With great pleasure, I recommend Michel Koopman as a strategic leader and effective coach. I have known Michel since 2011, when he accepted a "cold call" I made to him that turned into a long-term working relationship. Over the years that we've worked together and stayed in touch, I've known him to be a productive entrepreneur willing AND able to look into the future and see more of what is coming our way than most. I reflect on a 2-year period where I worked on several projects that his company organized. The partnership we built in concert with one another demonstrated Michel's commitment to process AND product and that he wanted to take care of people and profits. While I've not worked for Michel directly, I can state that he is a caring and efficient leader. He understands the multitude of factors that create business value for customers and employees alike.”

— Dr. Jason (JW) Womack, Author & Keynote Speaker

 

“Michel and his team are outstanding. He is very bright, has decades of operational experience and presents difficult concepts in an interesting and easy to understand manner. I highly recommend him.”

— David Barkus, Firmwide Co-Head of Corporate, M&A & Securities at Holland & Knight LLP